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FanBase

For fitness coaches

Fitness creator platform for coaches who run an online fitness membership

FanBase is a fitness creator platform where coaches sell an online fitness membership: monthly workout plans, follow along videos and paid check-in messages, with tips on top. You keep 80 percent of every payment.

Fitness coach filming a workout tutorial on a phone tripod in a bright gym
Fitness
NH

Nora Hale

fanbase.org/@norafit

Starter $5.99 /mo
Program $14.99 /mo
Coached $39.99 /mo

Example page. Tiers and perks are set by the creator.

FanBase is a fitness creator platform built for coaches who want to run an online fitness membership without stitching together five apps. Members pay you monthly for workouts, plans and check-ins, you can sell single programs as pay per view, answer clients with paid messages, and keep 80 percent of everything.

Most coaches already give away workouts on social media. The followers who save every post are the people most likely to pay for structure, accountability and a direct line to you. FanBase gives them one place to do that.

What fitness creators sell on FanBase

Fitness fans pay for results, so the best perks are the ones that make training easier to stick with.

  • Weekly workout plans. A new plan every Monday, posted ahead with scheduling.
  • Follow along videos. Full sessions people can play at home or in the gym.
  • Programs. A 6 or 8 week program sold once as pay per view, or included in a higher tier.
  • Form checks. Members send a clip, you reply with a paid message that holds your notes.
  • Meal ideas and grocery lists. Simple nutrition posts that fit your training style.
  • Monthly live Q and A recording. Answer questions on video and post it for members.
  • Progress challenges. A 30 day challenge post for members, with weekly check in messages.

Studio, membership tiers

Fitness

Starter

$5.99

per month

Program

$14.99

per month

Coached

$39.99

per month

Bundles3 months, 10% off12 months, 20% off
Tiers as you set them up in the studio. Prices and perks are yours to change any time.

Tier ideas for coaches

Keep the ladder clear: content at the bottom, plans in the middle, personal attention at the top.

Tier Example price What members get
Train $7 per month Two new follow along workouts each week and the monthly Q and A recording
Program $19 per month Everything in Train, plus the full weekly plan, meal ideas and every program included
Coached $45 per month Everything in Program, plus one form check message each week and a monthly plan adjustment

You can also offer 3, 6 or 12 month bundles with your own discount. New Year and early summer are good times to push a 3 month bundle.

A worked earnings example

This is a hypothetical example to show how the 80 percent share works out. It is not a result from a real coach.

Income source Example activity Fans pay You keep (80 percent)
Train tier 120 members at $7 $840 $672
Program tier 45 members at $19 $855 $684
Coached tier 8 members at $45 $360 $288
Pay per view 20 sales of an 8 week program at $29 $580 $464
Tips Month total $60 $48
Total $2,695 $2,156

Say 173 people pay you each month. Most sit in the lower tiers, and a handful of coached clients add a strong top line. You can try your own numbers with the calculator on the FanBase homepage and check the full cost breakdown on the fees page.

Why coaches pick FanBase over a generic course tool

Course tools charge a monthly plan whether you earn or not. FanBase is free to join and earns only when you do, through the 20 percent fee. You also get the parts of coaching that course tools skip: messages with fans, paid replies, tips and a feed that keeps members coming back each week.

What you need FanBase
Monthly membership Up to 3 tiers, $4.99 to $49.99
Sell one program Pay per view post at one price
Client messages Fans message you, you reply with locked media
Post ahead Scheduling for workouts and plans
Know your numbers Analytics by memberships, renewals, PPV, messages and tips
Own your client list CSV export any time

If you are also weighing other platforms, our guide to sites like Patreon compares the main options, and the membership platform page explains how tiers and bundles work.

A personal trainer on a gym bench replying to member messages
A personal trainer on a gym bench replying to member messages.

Getting your first members

  1. Pick one outcome. "Stronger in 8 weeks" sells better than "fitness content".
  2. Post one free full workout. Show the quality members get.
  3. Run a launch challenge. A 30 day challenge with weekly check ins gives people a reason to join this week.
  4. Reply fast. In the first month, answer every message. That personal touch is what people pay for.
  5. Use bundles. A 3 month bundle matches how long it takes to see results.

Safe, mainstream and paid on time

Every creator on FanBase is identity verified before the first payout, so clients know they are paying the real coach. Every post is reviewed before it goes public, and there is a report button on every profile and post. Read more on the safety page.

Payments clear 7 days after each one is made. Once your cleared balance is $50 or more you can withdraw, and payouts go out weekly to a bank account or crypto wallet. The payouts page has the full schedule.

Start your fitness page

Joining is free. Choose a handle, add a cover photo, write a short bio, set your tiers and schedule your first month of workouts. Members pay by card or crypto, can cancel any time and keep access until the end of the paid period. You keep 80 percent and can export your member list whenever you like.

Questions and answers

Can I run an online fitness membership on FanBase?

Yes. You set up to three monthly tiers between $4.99 and $49.99, post workouts and plans for each tier, and members pay by card or crypto.

Can clients message me for form checks?

Yes. Fans can message creators they support, and you can reply with paid messages that hold locked video or a written plan.

How much does FanBase keep?

FanBase keeps 20 percent of each fan payment and you keep 80 percent. Joining is free and there is no monthly fee for creators.

Can I sell a single program without a membership?

Yes. Any post can be pay per view, so you can sell an 8 week program or a mobility guide once, at one price, to any fan.

Is it fine to post fitness content next to other creators?

Yes. FanBase is a mainstream platform. Adult content lives in a separate, age gated section that never appears in mainstream categories, the homepage or search.